domenica 12 novembre 2017

L’Oréal Paris and Balmain Paris unveil their exclusive limited-release couture lipstick jewels.

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After the launch of the couture matte lipstick collection, L’Oréal Paris and Balmain come back in force revealing what already looks like the epitome of their creative collaboration: an ultra-limited lipstick jewel edition.

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The original collection, Balmain’s first beauty foray, comes in 12 awe-inspiring new shades of Color Riche from 3 Balmain tribes: Rock, Couture and Glamazone. This collection for all complexions was designed in the spirit of diversity and women’s empowerment with the rallying call: United We Are Invincible.

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Now, Balmain’s singular jewelry craftsmanship meets the innovation and expertise of L’Oréal Paris in the creation of an entirely new and unprecedented beauty-fashion accessory: a L’Oréal Paris x Balmain lipstick necklace as the standout centerpiece of designer jewelry.

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“This design collaboration between fashion artisanship and Color Riche creates a new duality between two kinds of visual beauty, lipstick and jewelry, which unite in one necklace.”

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Zak Yopp, Global Vice President Makeup L’Oréal Paris
Giving the wearer an invincible attitude, the L’Oréal Paris x Balmain lipstick jewels are a true object of desire. Olivier Rousteing set out to capture the essence of Balmain, its opulence being in each bejewelled pack design: marbled green, edgy malachite or onyx black and the house symbols of gold tassels and gold-toned metal –a signature color shared with L’Oréal Paris.
“Directly inspired by Balmain’s artisanal heritage and our recent collections, my team and I created this limited-edition accessory as a collector’s piece to stand out, pairing Balmain’s signature gold with jewel tones to create couture-like pendants. I love that each hides a secret power: a one-of-a-kind shade of lipstick.”

Olivier Rousteing, Creative Director Balmain Paris
Blazing a trail between makeup and high fashion, L’Oréal Paris x Balmain lipsticks jewels star the three most groundbreaking shades from the original collection to become collectors’ talismans for each tribe.

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